Sunday, May 11, 2014

Brainstorming Contents for the Additional Section of the Resume

(This posting is intended primarily for MBA applicants looking to add interesting contents to the additional section of the resume they'll use in their admissions package, although it should be of general interest to a range of applicants to other programs, as well as those interested in building their resume in general. I've reposted it because a lot of MBA applicants are - or should shortly - begin building their resume for their application.)

I live in Japan, where in some cases people place a stronger emphasis on their career and the company they work for, at the expense of developing strong extra-curricular activities. The work-life balance suffers as a result, and when it comes to the MBA application process, often this means a lot of people with great professional activities, but not a lot to show for outside of work.  This can be a disadvantage. Of course this is not limited to people in Japan - in the last application cycle a significant percentage of my clients were non-Japanese, and I found many had the same problem: few or no extra-curricular activities.

Why is it important to show extra-curricular activities in your MBA application?

There are many reasons.  One is that this is an effective way to tell a little bit about what you value or find important. After all, if you didn't like the activity or feel you could benefit from it in some way, you wouldn't do it. So your choices here say something about you.

Another reason is that your job, colleagues, clients, responsibilities and accomplishments gained at work won't come with you to b-school.  You'll instead go yourself. And who is this person? Well, once you strip away the career, and everything related to it, what is left over? That is you - at least the non-professional you - and this should be defined at least in some way in your MBA applications.

The final thing to keep in mind is that an imbalanced application - full of work stuff but offering no insight beyond work - can leave you at a serious disadvantage.  No matter how successful you have been, someone else also applying may have achieved the same pinnacle of success, but with interesting extra-curricular activities. This doesn't mean you shouldn't apply - it might not even be true - but it should motivate you to at least consider what activities you can mention. 

What should I do?

From my experience, the longer the list of extra-curricular examples you put in front of someone, the better the chances they'll find something they do outside of work is worthy of inclusion in the additional section of their resume, or in an application essay.  Let's make that list now, and then we can come up with some parameters for evaluating each possible item in order to choose only the strongest and most interesting contents.


The List

1. Volunteer Work

This is ideal if you have such experience.  Two varieties to consider when brainstorming:

a) standard, roll-up-the-sleeves volunteer work
b) volunteer work done through your company

I am mentioning point b) here because many people just consider it work.  But if you have done volunteer work that was organized by your company, it is still volunteer work! So it can be listed.

Note: it is best to avoid listing experiences where all you are doing is contributing money.  


2. Sports

a) team sports can show teamwork

Teamwork is a valuable skill that you will utilize repeatedly in your MBA program.  This is the value in emphasizing your participation in a weekly pick-up basketball game each weekend. Soccer, futsal, baseball - participation in any of these things shows - or at least hints - at the presence of someone who works well in a team. Take the activity to another level if you can - maybe you started-up these pick-up games, and now a lot of people attend regularly, or maybe you are the captain.

b) individual sports or athletic exercise are ok too (like running)

Devotion to a higher goal can also make for an appealing story, even if you are the only one involved. If you run regularly to train for marathons or triathlons, this can be emphasized too.  If applicable, list off the marathons you finished - whether you were in first or last doesn't matter. 


3. Music

If you take clarinet lessons at a school, put it in your resume.  It may not show an accomplishment (although if you have ever performed in front of an audience then you've got one) but it does show an interest that could become an interesting talking point (Why did you decide to start to do this? What is it that you like about playing this instrument?)


4. Cultural Activities

There are numerous examples of things that can count as "cultural activities". The obvious ones include holding black belts in judo or karate, or studying tea ceremony or flower arrangement. Many people here in Japan have such experiences, but don't immediately think of them when putting together their resume.  hence the value of carefully taking stock of your experiences as you draft your resume. These experience can add color to your resume, and so can be included.  

Beyond the few example listed above, there are many other things that can count as cultural activities, such as helping out in your local community summer matsuri (festival). What seems like normal life to you may be interesting or unique to others.


5. International Experience

This can be broken into two sections: living abroad, and traveling abroad.

a) Living abroad. If you have lived abroad, this is worth mentioning in the additional section of the resume. Unless of course it is because of your own working experience or university / post-university educational experience, and then in that case you do not need to mention it in the additional section because it will be in the professional experience or education section.

Note however that those with such overseas experience may have also afforded themselves the time to get involved in extra-curricular or extra-employment activities, and those from working experience can go in the additional section if there is little else to put there. I usually recommend people to include extra-curricular activities earned at school to include them in the same section of the education section that describes those experiences.  

b) Traveling abroad. This can work if it involved some degree of time, like studying English in Australia for two months at an English school. In this case you would not put it ion the education section (because you did not earn a degree from the studies) but you can certainly list it in the additional section. This can also work if you have been to a lot of places.  I've met people that have traveled through 30-40 countries, which is more than most. This kind of experience certainly shows dedication to international travel directly, and may also show some degree of cultural awareness, at least indirectly.


6. Memberships in Associations or Organizations

Especially good if you actually contribute something towards their organizations.  Nonetheless, make a list and when necessary or not entirely understandable, describe the nature of the organization or association to which you belong.


7. Certifications

This is for those who hold some kind of engineering or securities license, or the ability to sell real estate, or something else which allows you to do something.  


8. Academic Publications, Patents, and Presentations

The first word here demonstrates pretty clearly what you're demonstrating: academic experience and ability. This is less important for an MBA application than you may think (separate tests are administered to test these things, and besides you've also got a neat and tidy GPA to summarize all 4 years) but if the content is impressive and (importunely) something you are passionate about talking about, then it may be worthy for inclusion - especially if you have little else to draw upon.


9. Awards

If you have won anything, put it in. Be clear about what you won, when you won it, and the selection criteria.  


10. Fluency in a Third or Fourth Language

This is especially true if the application doesn't ask (though honestly most typically do).  It's not necessary to note in an MBA resume that you speak English, or your native Japanese.  But if you've got a third language ability there that is more than just conversational, and the application doesn't call for this detail, consider it as additional section content.


11. Hobbies

I have intentionally placed this low on the list. For many, their "hobbies" will have already appeared above, as in sports or music.  But beyond this, don't underestimate the value of exploring deeply your hobbies.  Maybe you took a ceramics class with your wife recently - and made stuff you use in your home.  Maybe you then took another lesson, and made more stuff.  This isn't ideal content - but for those with no content, it is content. So keep going to ceramics class, and put it on your resume.


12. Academic Interests

Be careful here, because writing about "reading books" is far from ideal. But, if in your spare time, you have become something of an expert in 14th century Japanese history, then this could be worthy of inclusion, especially if you can discuss the topic coherently and having something worthwhile to say. If, on the other hand, this interest has made you active in some type of group where people gather to study such things, I'd think it better for you to mention membership in this group instead, as that demonstrates more practice building people skills than reading can.


13. Sponsorship

If you have nothing to put in your additional section, and are company-sponsored for your MBA, then this can go in the additional section. I usually recommend it be placed elsewhere, but it is certainly flexible enough in nature to go here too.


Qualifiers to Determine Which Items are Best

Now that you have been able to come up with a long list of possible items, you'll probably recognize pretty quickly that some items have more potential than others. How to ultimately choose? Put each idea you generated to the test using the following 5 criteria. 

a) Is it interesting? This is pretty straight forward I think. Can it be used to add color to an interview? If so great. 

b) Is it active or passive? Doing something is always going to be better than getting something, all other things being equal.  Volunteering time to accomplish something looks better than receiving recognition for donating money, for instance.

c) How committed are you to the activity? It should be something you have devoted time to.  One game of basketball isn't enough to merit inclusion in your resume.  However, if you have played twice per month for 1 year, then it is enough to put in the resume. Along the same lines, a dedicated interest in some activity that started yesterday might not seem very convincing either.

d) How recent is it? Taking saxophone lessons in 2009 will always be better than a local soccer participation award earned in 1994. The former is simply more telling about who you are today - while the latter is describing someone who has changed a lot since that time. Generally speaking, activities from high school and earlier should not be included in the resume for business school if at all possible.  (note: unless you are really young, but even so it had better be a major activity)

e) (for Japanese applicants to b-school in particular!)  International experience. If choosing between two extra-curricular activities, one that has something to do with interacting with foreign cultures might be best. So if you are stuck between describing your love of local onsens, which you've been to 6 times, and your love of climbing mountains in Nepal, which you've also done 6 times, I might recommend the Nepal experience.  Not only is it more international, but it is also more significant, and might also show you in an "active", rather than "passive" way as well. 




When in doubt, or when brainstorming, you should include everything. Later on you can cut out the things that aren't as good when trimming your resume down to one page.

John Couke

Saturday, May 3, 2014

GRE vs GMAT for MBA Applications

A recent Poets&Quants article gave some specifics for applicant volume at certain schools using GRE scores, as well as a comparison those GRE scores that were submitted to the average GMAT scores schools receive. The results show that:

- more people are using GRE scores than ever before and this trend may be growing
- a direct comparison of the average GRE and GMAT scores submitted by admitted students at certain schools shows that the GRE scores were on the whole less competitive than the GMAT scores

I feel the second takeaway to be particularly revealing. Read the article here.

I don't always recommend that my clients abandon the GMAT in favor of the GRE at any sign of difficult with the former test. However, I do recommend that all clients at least consider which test may be best suited to their skills, and then look school-by-school at whatever information they can find to determine which test to take for a given school.

John Couke
john.couke@gmail.com

Wednesday, April 30, 2014

Cornell Johnson MBA Program Changes its Core Curriculum

The Cornell Johnson MBA program will be updating their curriculum to tailor its education towards building leadership skills, and with a second goal of greater alignment with the recruitment process. Read on here for details.

John Couke
john.couke@gmail.com

Sunday, April 27, 2014

Research MBA Programs using my Social Bookmarks

It is important that you, the MBA applicant, intensively research your MBA options prior to submitting the application to ensure you are applying to those programs that fit your needs and goals best.

Towards this, let my collection of bookmarks help!

I have spent years reading up on and researching business schools around the world. When I come across some new information about a particular course or new process in the admissions committee, I categorize that information using tags so that I (and you!) can easily locate the information. I do this using the social bookmarking system provided by delicious.com. There's a lot there, so below are some examples of how to navigate this site.

Examples:

http://www.delicious/com/johncouke/MBA

This will give you a list of 6,000+ articles tagged with "MBA". That's too much - I know. So narrow it down a bit.

http://www.delicious.com/johncouke/MBA,admissions

This is a list of articles I have tagged with both "MBA" and "admissions", and so it is a list of resources focused on admissions.

http://www.delicious.com/johncouke/MBA,admissions,interview

These links target the interview process for b-schools.

You can also search for topics like these:

http://www.delicious.com/johncouke/MBA,fit
http://www.delicious.com/johncouke/MBA,culture
http://www.delicious.com/johncouke/MBA,curriculum
http://www.delicious.com/johncouke/MBA,essays

..and of course you can search by specific schools:

http://www.delicious.com/johncouke/MBA,Harvard
http://www.delicious.com/johncouke/MBA,Stanford
http://www.delicious.com/johncouke/MBA,Booth
http://www.delicious.com/johncouke/MBA,Kellogg

Look around, and if you like start from the main page and drill down from there:

http://www.delicious.com/johncouke

NOTE: sometimes pages load a bit slowly..  if this happens don't worry, just refresh the page and it should come up.

Hope my own passion for researching MBA programs helps you learn more about your target programs, and/or find the right match for you.

John Couke
john.couke@gmail.com

Saturday, April 19, 2014

Choosing an MBA Admissions Counselor

These days, more than ever, you have a lot of choices when it comes to choosing an MBA admissions counselor.  There are a lot of things to consider, not the least of which include the location and/or flexibility of the counseling service, and the availability of the counselor him/herself.  You want to make sure your partner throughout this process will answer your questions in a timely way and generally be available to you!

A bigger thing to keep in mind though is the feel you have when communicating with a potential counselor - is this someone I can work with? Will I respect what they have to say?  Do they seem to be listening to me? Do they understand what I want to accomplish and why? I think that clients, and often counselors themselves, are interested in the sense of "fit" they feel with each other, as the applications they are discussing together are of great importance and clarity and focus are needed to be successful.

However, beyond the flexibility of the scheduling, and beyond the comfort level you have with a prospective counselor, one thing stands above everything else.

Has your prospective counselor helped people gain admission to your top choice program(s) before? 

If they have, great. Ask questions. What years, and how many people? Ask them if there may be anything different about your situation (note: there definitely will be).

If they haven't, then naturally you are accepting some degree of risk if you elect to work with them.  This, to me, is simple common sense. What have they done? If you are aiming for a particular top MBA and they have a lot of experience with other top programs, then this could be alright. But what if they have little or no experience helping people get into MBA programs at all?  Maybe in such a case their selling points include transferable skills that they feel will help you with your application, such as their own admissions experience or their communication skills gained from a different kind of job. This may work or it may not, and the risk you assume is based on the idea that they will be able to figure things out and adapt well to this new situation as you work on your applications.

The key here is to look around, and talk directly to those potential counselors about their experience and your needs. Choose the one that offers the best fit for you, and don't settle at any stage of the process. This may take a bit of time - but in the end it will be worth it.


John Couke

Sunday, April 13, 2014

MBA essay goals

My goal in 2014 is to provide a lot of (hopefully) useful information for MBA applicants. I am kicking this off this year with the write-up below about goals. This is because at the brainstorming stage of essays, people start to address basic questions such as "why do I need an MBA?", "what relevant skills do I have for this?" and "what schools might fit me best?". All of these questions need to be answered right alongside "what is it I want to do in the future." After all, it is your goals that are driving the process here - if you know what you want to do in the future, then you can figure out what skills you already have that will be useful, what you need to learn to get there, and which schools are best at providing those things to you. So, when developing your own goals, consider the criteria listed here as starting points.


Good MBA Essay goals:

are a logical progression of your experience and the MBA

The short-term goal should be relevant to both your experience and the MBA you'll get.  At the same time, any mid-term or long-term goals should be well-thought out and connected to the achievement of the short-term goals.

show you at your best

What is your potential, given your current level of experience and the MBA to which you are applying? This should be seen through your goals. If you can and want to position yourself to be running a company that is changing the world, then this should be in your goals.

confirm your passion

What kind of impact are you really passionate about having on the world? Where does that passion come from? The answers to these questions should be apparent in a well-crafted goals essay. 

are easy to explain/understand and therefore grasp

You don't want to have to spend 2 pages or 5 minutes detailing what your goals mean, or why they are important.  Good goals should be clear and impressive.

are strategic

This is perhaps the most important thing to remember. The goals you put in your application are not a promise, nor are they your father's wish or the instructions from your boss. They are instead a portrait of your potential, an advertisement of what you are positioning yourself to become, an introduction to who you are now and will be in the future that puts you in the best possible light and maximizes your chances of getting admitted to a top MBA program.


John Couke

Thursday, March 27, 2014

Nakoo and Epsilon Big Data Writing Challenge

I recently joined Nakoo.org as a volunteer consultant for those looking for alternative funding options to get them through school. The message below is from Nakoo, and introduces a scholarship opportunity for students with an interest in big data.



Do you know big data changed Google’s hiring process? Following the trend other companies have changed their job candidate screening process too.  So, it's time for academia to innovate scholarships offering process and keep up with the recruitment process. An action research on higher education started at Harvard, turned into an organization - Nakoo.org have teamed with a global marketing company Epsilon [http://www.epsilon.com ], to discover next generation talent, specifically those students who are interested in the potential of big data and are looking for unique opportunities to use it in the work place.  

This scholarship opportunity is unique because it is not only about winning a monetary reward but also about making a connection to a billion-dollar company for job recruitment—career guidance and insights first hand from Epsilon human resources and recruitment managers. The non-monetary reward that Epsilon is offering for Nakoo scholars is priceless. 

To see the details about the scholarship please click here.

The question/prompt:

How does big data affect your student life? 

Students are asked to complete submit a one-minute video or a 300-word essay to answer the questions.

The details: The deadline is April 15, 2014 and Epsilon will pay out the following prizes to the top winners: 

* 1st place: $1000.00 + virtual meeting with Epsilon HR and or University Recruitment Officer 
* 2nd place: $650.00 + virtual meeting with Epsilon HR or University Recruitment Officer
* 3rd place: $350.00 + virtual meeting with Epsilon HR or University Recruitment Officer 
* top 10 applicants virtual meeting with Epsilon HR or University Recruitment Officer
* everyone will benefit from being discovered by other employers who are  joining Nakoo.org's employer network

Our motivated team of young academics here at Nakoo is working hard to find solutions to the ever increasing costs of higher education for deserving students. We joined the moment of 'Higher Ed not Debt'.   

What is Nakoo.org?

Nakoo.org is a social enterprise that is helping companies to discover talents and helping universities to curate their aspiring scholars.  The organization is run by academics and professionals who graduated from Harvard, Cambridge, Johns Hopkins and Columbia.  Nakoo is paving the way as a novel social venture that provides alternative funding mechanisms and job placement opportunities that otherwise did not exist even a year ago. Forbes magazine featured Nakoo already and you can fine more details about us on the Nakoo website .

Do not hesitate to contact us with any questions, comments, or requests for more information: admin@nakoo.org or nazia@nakoo.org. 

Thank you and good luck! 

The Nakoo Team